Melis Celayir
Melis Celayir is the Managing Partner for Turkey, based in Istambul
Education
International Relations, University of Bilkent
Professional career
Over 10 years of experience with OTC and prescription pharmaceuticals, vitamins and minerals, hospital products, healthcare products, sales & marketing
Owner of MC Consultancy, İstanbul
Merck (MSD), Roche
Experience and expertise focus
Brand and customer manager
Strategic planning, P&L
Launch of products
Business development
Brand management, new market analysis
Field force training and development
Key turn marketing projects