Our services

Innovation scouting
- Systematic search for latest innovations on the OTC market
- Offer tailor made client solutions
- Portfolio analysis and strategy

Strategic Consulting
- Market entry strategy
- Pharmacy access modeling
- Trade channel development
- Rx to OTC switching
- Marketing and sales excellence

Marketing: Consulting & Implementation
- Market analysis
- 360° Marketing concept development
- Communication and media planning control
- Implementation with sales force
- Branding and positioning analysis
- SWOT and portfolio analysis

Selling: Consulting & Training
- Sales team performance analysis
- Field force effectiveness
- Sales Training (FPP – “Fit for Pharmacy Training” Program)

Outsourcing
- Rented sales force
- Outsourced administrative and marketing staff
- Logistic coordination and importation

Training & Coaching
- The OTC Training Academy – Investing in People, Building the Future. In cooperation with Nicholas Hall & Company, X-Potential

Merger & Acquisitions
- OTC/pharmaceutical producers
- Distributors/agents

Market Research
- Qualitative market and web research
- Distribution & shelf check; promotion implementation
- Pharmacist recommendation check (Mystery Shopper)

Registration & Packaging
- Local regulatory support
- Submission and follow up
- Packaging adaptation and design
- Drugs (Rx, OTC), food supplements, medical devices, cosmetics

Trade Show Safari
-
Systematic screening for your innovation needs at major international pharma trade shows (e.g. CPhI, Vitafoods)